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30.01.2019 // Category: Trade Press


Porsche Design presents the revolutionary “Glued Visor” shield spectacles



Stuttgart/Munich. With the “Glued Visor” (P‘8664) from the Iconic series, Porsche Design has once again created unique spectacles that perfectly combine techno-logical innovation and functional design. An innovative adhesive technique from the automobile industry was used in the manufacturing for the first time. It is the so-called “Formed-in-Place-Technique” in which a robot applies a special high-tec adhesive to the titanium frame with the highest precision. Just before the market launch, the sunglasses, which were limited to 911 specimens, were awarded the German Design Award 2019 in the “Excellent Product Design” category.

The “Glued Visor” (P‘8664) was designed in four years of development time in Stu-dio F. A. Porsche in Zell am See and developed in cooperation with the engineers of Rodenstock in Munich. A six-axis robot fastens the high-tec adhesive to the frame with accuracy down to the millimetre. After applying the adhesive, the poly-carbonate shield is placed by hand on the frame and fastened with special clamps.
The precision mounting of windscreens in motor vehicles was the inspiration for this concept, for which the same technology was used.

Functional design meets the material titanium

The highlight of the eyewear collection 2019 captivates with a silver-mirrored shield made of polycarbonate that was made completely of one piece. The high-quality frame consists entirely of the ultralight material titanium. Adjustable nosepads en-sure perfect wearing comfort.
The “Glued Visor” (P‘8664) spectacles are delivered in an exclusive edition box in-cluding an elegant case. The innovative sunglasses will be available as of January 2019 from select opticians and in Porsche Design Stores as well as online at www.porsche-design.com.

About Porsche Design

Porsche Design is an exclusive lifestyle brand that was founded in 1972 by Professor Ferdinand Alexander Porsche. He had the mission of setting up a company that carried the principles of the “spirit of Porsche" beyond the limits of the automobile. All Porsche Design products stand for pre-cision and perfection, intelligent functions, a sophisticated functional design, and they have a highly technological level of innovation.
They are designed in the Studio F. A. Porsche in Austria and realised with carefully selected produc-tion sites. Porsche Design products are marketed in more than 130 Porsche Design Stores, in ex-clusive department stores, the retail market and online at www.porsche-design.com.

Additional information at www.porsche-design.com

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Press contact:
Rodenstock GmbH
Sarah Thoma
sarah.thoma@rodenstock.com
PR Manager
Tel.: +49 [0]89 7202-586

Porsche Design Group
Nadine Cornehl
Head of Public Relations
Tel.: +49 [0] 711 911-12919
E-Mail: nadine.cornehl@porsche-design.de