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300 dpi

300 dpi

300 dpi
|  | 12.05.2010
New Rodenstock Concept Shop in Winterthur
The Rodenstock Concept Shop success story
continues: A new shop has just been opened in Winterthur in
Switzerland. The new Rodenstock Concept Shop for Wintivision is
located at the heart of this beautiful old town overlooking the
famous town hall.
The latest Rodenstock
Concept Shop in Winterthur proves once again that a coordinated
shop design can make any shop a real eye-catcher. Optician Björn
Matthäi in his shop in Felsenpassage demonstrates that the
Rodenstock Concept Shop offers the perfect solution for all
shops, not just for large shop units. Customers can discover the
latest frames from Rodenstock and there is even plenty of room
for the ImpressionIST® Avantgarde. The collections are presented
in glass-fronted cabinets at eye level with sliding elements and
mirrors creating curiosity and encourage customers to try
spectacles on. Thanks to the conscious decision not to use any
fashion elements, the timeless design of the shop fits in
perfectly with the building and surrounding area. One
particularly exclusive aspect of this project is that the
Wintivision shop designed as a showroom is on the third floor
and can only be access through a pedestrian passage.
Appointments are made to try on spectacles, if necessary by
arrangement with the ophthalmologist practice located in the
same building. End customers can therefore depend on receiving
all the advice they need in every respect.
In
addition to the new Concept Shop and the shop at our Munich
premises, there are examples of successful designs in
opticians' shops in several German towns as well as in
Dubai, Croatia and Saudi Arabia. More shops will follow this
year, including ones in Munich, Hamburg and
Berlin.
Opticians who are interested in the
Concept Shop can contact their Rodenstock partner.
further inquiry / contact person
Stefanie Biereder
printable version
The requested press release is retrieved from our archive and older than three months. The enclosed information might not be up to date anymore.
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