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Picture valid until (Europe):
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300 dpi




300 dpi




300 dpi




300 dpi




300 dpi




300 dpi


28.01.2011
Pure Adrenalin

The starting signal sounds on time for the opti 2011 for expansion of the successful sport spectacles collection from uvex as well as the new line of correction frames launched last year. uvex, the world market leader for ski goggles and accessories, is known for innovative technologies that provide maximum protection and the greatest possible wearing comfort in any situation – just like the eight new models.

Outdoor Active
uvex is supplementing the product range in the "Sport Performance" line with the extremely light uvex active running spectacles. The spectacles with the variomatic lens technology adapt automatically to all light conditions thanks to the self-tinting lenses. Due to the soft nose pads and soft rubber end pieces, uvex active is not only characterised by a high level of wearing comfort, but also by the very pronounced anti-fogging properties. Hence, the spectacles can be recommended as a sports all-rounder for all weather conditions. uvex active is available in the colours matt black and black/white. The smaller ladies version of uvex active is available in the colour combinations of white/red and blue/white. The new models are equipped with 100% UVA, UVB, and UVC protection like the entire range of spectacles from uvex.

Sports & Style
uvex scramble is the new addition to the "Optic Performance" line. The sport spectacles with the clip-in system can be glazed with correction lenses up to +/- 4 dpt and are very convincing for classical outdoor sports due to their style and high wearing comfort. uvex scramble combines the cool, sporty wrap-around look with features like individually adjustable soft nose pads and soft rubber end pieces. The spectacles are available in the colours black, Havana and white.

True Greatness
The fashion spectacles from uvex are captivating with their modern design in an oversized look and high quality. The two new unisex models of the "Fashion Eyewear" line follow this guideline: uvex oversize 21 and uvex oversize 24. uvex oversize 21 is very convincing as a modern interpretation of the pilot spectacles. Here, the decorative metal temples form a clear contrast to the solid plastic front of the sunglasses. An opening on the nose bridge gives the trendy model a sporty character. uvex oversize 21 is available in the colours matt black and white. uvex oversize 24 is aimed at being much more sporty. The spectacles in a wrap-around look stand out due to the attached decorative strips in contrasting colours that stand for the dynamics of wearers who are keen on sports. High-contrast colour combinations like black/white, matt white/red and lilac/white perfect the sporty and stylish look of uvex oversize 24.

Sporty Perspective
The striking trademark of the uvex correction spectacles launched last summer is the temple design. The modern end covers of the "Optic Eyewear" line stand out with sporty openings and coloured, stepped rubber parts. They can be adapted precisely to the physiognomy of the wearer, that way guaranteeing the greatest possible wearing comfort.
Three new models supplement the portfolio of correction frames, which are convincing with their dynamic design elements and greatest possible wearing comfort. The U7001 unisex spectacles combine soft shapes with clear lines. The element of combination also runs through the choice of materials. The large but still decorative metal sides connect to the plastic front. U7001 is available in the colours black, grey and olive. The U7004 Nylor frame is somewhat more striking. Here as well, the plastic front is in contrast to the metal temples, the colour of which, however, is matched to the front. U7004 can be ordered in black, blue or brown. Soft lines and flowing edges distinguish the ladies model U7010. The front and temples of the plastic spectacles are connected by a narrow metal nose-piece. That way, the frame also has a light look. U7001 is available in the colours black, red and olive.
Rodenstock has marketed the sport and lifestyle spectacles of the uvex and ALPINA brands in a specialised optical dealer network since 2009.

further inquiry / contact person
Stefanie Biereder

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