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300 dpi

300 dpi
|  | 07.06.2011
Prêt-à-porter for your eyes: Rodenstock ProRead®
In summer 2011, Rodenstock is presenting a new
version of the popular complete spectacles ProRead®. As a modern
interpretation of the reading spectacles, the new ProRead® are
convincing not merely with an extraordinary design, but with
perfect reading pleasure thanks to the best optical
quality. Rodenstock has also set the highest standards
of workmanship and made the spectacles to be especially stable,
flexible and light – maximum wearing comfort is
guaranteed.
Absolutely clear
benefits ProRead® is perfect for spectacles
wearers as of 40 years old, who value a modern design when
choosing their spectacles. The balanced frame design of the
unisex spectacles pleases different style types and addresses a
broad target group. The material mix consisting of Trogamid®
sides and elements made of pure stainless steel is interesting,
and perfectly matched metal and plastic tones produce a
harmonious overall look. The plastic sides guarantee an
ergonomic fit and have very good spring properties. In addition,
a metal insert in the sides and the flexible high-performance
plastic Trogamid® ensure that ProRead® is very easy to adjust.
Another benefit is provided by the high-quality, antireflection
coated plastic lenses. They promise relaxed reading comfort
without bothersome reflections, and they are protected against
being scratched easily by a special
coating.
Choose, try reading, and
take it home The ready-to-use ProRead® (R
2180) reading spectacles are available in standard powers of
+1.00 to +2.50 dpt. End customers can choose between two strong
colours – red and black. The classical lens shape is flattering
to everyone. Making a decision is much easier with an attractive
display to present the different versions and effects. After a
short reading test, which Rodenstock provides together with the
display, ProRead® can be taken home immediately in a
high-quality case with a leather look.
further inquiry / contact person
Stefanie Biereder
printable version
The requested press release is retrieved from our archive and older than three months. The enclosed information might not be up to date anymore.
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