Customers can experience the brand interactively and in a
fun way
Welcome to The House of Better Vision: On June 1, 2012
Germany's leading manufacturer of ophthalmic lenses and
frames opened the fascinating virtual world of experiences dedicated
to optimum vision. Rodenstock's website at
www.see-better-look-perfect.com,
which is one-of-a-kind in the industry, sets new standards in
addressing customers and end customers with a unique combination of
entertainment and information. Here, opticians and end consumers can
experience the innovative services and fascination of the Rodenstock
brand interactively.
The visitor goes on an expedition in which he becomes
familiar with the entire world of vision by Rodenstock. Four
experience zones with Rodenstock highlights await the visitor from
the ultimate progressive lens system called Eye Lens Technology
(EyeLT®), through the stylish sun and eyewear, up to the
self-tinting ColorMatic IQ® lenses. The user determines the route of
the virtual tour himself.
