300 dpi




300 dpi




300 dpi




300 dpi




300 dpi




300 dpi




300 dpi




300 dpi




300 dpi




300 dpi




300 dpi


13.01.2012
A Perfect Perspective

Rodenstock is presenting 17 new correction models to the international professional audience at the start of the opti 2012. The focus is on two important topics that are right in trend: lightness and colouring. The striking features include refined material combinations, innovative materials and interesting colour effects. All models are timelessly elegant, made of high-quality materials and are manufactured perfectly, from a functional and craftsmanship perspective. Wearing comfort is always the focus of new developments, which is typical of Rodenstock.

The New Lightness
This season, Rodenstock Eyewear is focussing on a reduced, modern look with a purist design, flowing shapes and innovative materials. Styling is moving away from angular and dominant details and is moving towards rounder, softer and clearer lines. Ultralight materials such as titanium and Trogamid® emphasise the new objectivity, and functional elements ensure a pleasant feeling when wearing the spectacles.

On the whole, the new collection focuses on Rodenstock's technical and design competence – even in the minutest details. With the sporty and dynamic R 2272 men's spectacles, this can be seen in the refined design hinge with the typical Rodenstock "R" that is only revealed when the sides are folded open. In addition, the titanium frame is convincing because of its low weight and maximum flexibility. The narrow sides are made of a very flexible, high-tech plastic called Trogamid® and can be individually adjusted. These high-end materials guarantee high durability and optimum wearing comfort.
Lightness and a consistently reserved design also characterise the R 2275 men's model with a contemporary rimless concept in a striking Carré shape. The sides, with a contrasting colour on the inner side and made of beta titanium, are extremely flexible and guarantee a fit that is always perfect. A finely wrought laser decoration with an elegant matt/gloss contrast adorn the outside of the sides. The R 2283 ladies' model also makes an unimposing fashion statement with a new Nylor concept. Characteristic of this titanium frame is a gently curving, decorative top line that flows over into the temples harmoniously giving the model a touch of feminine lightness. The insides of the temples have a contrasting colour, and the outsides are decorated with an architecturally striking cut-out pattern. The R 2182 unisex model, on the other hand, is the modern interpretation of reading spectacles. The clear design of the half spectacles has a very modern effect due to the material combination of high-quality stainless steel and light-as-a-feather Trogamid®. An anatomical saddle bridge and adjustable end pieces ensure the best feeling when they are worn.

Trend Towards Colouring
Colours will be taking a dominant role next season. The trend is going primarily towards metallic shades and inside-out colour effects on the temples that toy with discrete contrasts between light and dark colours. This can be seen nicely on the R 2279 ladies' frame among others, where flat sides made of Italian block acetate are given additional highlights by a chequerboard pattern with exciting colouring. The sides of the classical R 2278 ladies spectacles are decorative but not dominant. The tortoise shell like mosaic pattern in brown, gold, Bordeaux or rosé forms an exquisite contrast to the classical full-rim frame made of titanium. The retro trend is picked up by model R 5252: The unisex acetate spectacles with a clip-on system are convincing with distinct colours such as black, dark brown and Havana. Discretely placed colour decorations – either as tone-in-tone or finely contrasted in natural shades – give the frame, which picks up on the retro trend, a modern flair. Fashionable colour patterns also define the appearance of the R 5257 ladies' spectacles. The frame with its high-quality workmanship and innovative laser painting technology takes one by surprise with an interesting graduated tint on the bridge. With the classical R 2277 men's frame in a Carré shape, a top bar made of metal forms a charming contrast to the striking acetate temples with a multifaceted horn pattern. The colours of the two materials are harmoniously matched to each other. The two ladies' models, R 2252 with a full rim frame made of beta titanium and R 2282 S1 with a rimless frame, toy with colour duality and contrasting effects. The acetate temples of the spectacles have contrasting colours on the inner side with finely tuned nuances, or more dominant with contrasting shades, depending on the variant. The colour scheme ranges between the classical shades of brown, gold, blue, violet and rosé.

further inquiry / contact person
Stefanie Biereder

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