300 dpi

300 dpi

300 dpi

300 dpi

From a Love of Detail

Rodenstock presents an expansion of the Baldessarini spectacles collection, which includes ten new luxury models, to a professional audience at this year's opti. With it, the stylish substance of the BALDESSARINI and BALDESSARINI Signature lines is carried on with a total of 45 correction frames and sunglasses: a desire for individuality, a passion for quality, and a love of detail. The look of the campaign from Baldessarini is also new in 2011. Tony Ward is not only a model, but also an actor, photographer and painter and perfectly embodies the Baldessarini man due to his diversity.

BALDESSARINI: Casual and stylishly expressive
The BALDESSARINI line follows the spirit of the times and appeals to the stylish expressiveness of confident, smart men with its casual and modern retro look. Most models are made of ultralight titanium or alternatively an acetate blend that was developed exclusively for BALDESSARINI. The distinctive mark of all models are two prominent stainless steel rivets on the sides, which BALDESSARINI BLACK also uses in fashion. In some models, BALDESSARINI makes use of a discrete but refined placement of the logo in the middle of the top bar.

In 2011, five new sunglasses and two colour additions expand the portfolio of models that can be glazed. The new additions include both simple as well as striking models made of acetate and metal. The B1104 makes a real statement and attracts attention through its progressive look. The stylish detail of these spectacles is a plastic insert in the sides that can be removed or inserted at will depending on the desired look. The sides are not only striking eye-catchers, but also provide effective protection against incident light.
Two of the new sunglasses are the counterparts of the new correction frames and are available in different, expressive two-layer colour variations. Here, the interplay of colours between the inside and outside of the frames provides enthralling contrasts. BALDESSARINI is also releasing a strikingly designed acetate frame with a double bar in this two-layer colour variation.

In addition, three material-reduced correction frames are coming at the beginning of 2011 as a fashionable statement. They have a finely edged eye ring made of acetate and are somewhat more decorative this year than the acetate models in the last collection. The models in the aviator style are convincing with prominent details like a double bridge, different two-layer acetate materials or a bridge in a keyhole design.

In addition, two new models made of an aluminium-acetate mix will supplement the new arrivals of correction frames as of the spring. The frames, which are equipped with spring hinges, are mainly made of aluminium, which is very rarely used in spectacles manufacturing, thereby emphasising the special quality of the BALDESSARINI design.

BALDESSARINI Signature: Each pair of spectacles is unique
The exclusive spectacles from BALDESSARINI Signature are wrought from the horn of the Indian water buffalo and are handmade in Germany. Very harmonious colour progressions are characteristic of this horn. The individual material qualities make each pair of spectacles into a valuable one-of-a-kind. The luxurious appearance of the modern and simultaneously timeless spectacles is completed by the BALDESSARINI Signature logo engraved on the inside of the sides and covered with a transparent lacquer.

The two new arrivals to this exclusive collection convey lasting elegance and cultivated luxury. The spectacles are captivating due to their striking design, the highest precision in their workmanship, refined horn textures, and a discretely matched and harmonious world of colours. Both the new correction frames as well as the sunglasses are based on a thrilling combination of horn and titanium. The styling of the two new models is a homage to the swinging sixties.

All models are delivered in an exquisite velour case with a matching cleaning cloth. A special balsam for the genuine horn is also included with the BALDESSARINI Signature spectacles.

further inquiry / contact person
Stefanie Biereder

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